Exhibitions Industry Collective Partners With CNTV to Launch Workforce Development Video Series

Written by mark@esca.org on May 7, 2026. Posted in News and Updates

The Exhibitions Industry Collective has partnered with CNTV to produce a new workforce development video series highlighting the diverse career opportunities in the exhibitions and events industry.

The initiative is a collaborative effort by the Exhibitions & Conferences Alliance, Experiential Designers + Producers Association, Exhibition Services & Contractors Association, International Association of Exhibitions and Events, International Association of Venue Managers, and Society of Independent Show Organizers—all members of the Exhibitions Industry Collective.

The goal is to showcase the human side of the industry to inspire students and professionals to consider careers in exhibitions and events.

“Workforce development is one of the most critical issues facing our industry, and storytelling is a powerful way to address it,” said Vinnie Polito, Chief Executive Officer of the Society of Independent Show Organizers. “By creating a video series, we’re able to put real faces and real career paths in front of students and emerging professionals, showing them that the exhibitions and events industry offers meaningful, dynamic, and long-term careers.”

“Our members are the skilled professionals who turn empty halls into world-class exhibitions, and the careers behind that work are some of the most rewarding in the industry,” said Julie Kagy, Executive Director of ESCA. “This series puts those stories in front of the students and young professionals who may have never considered our world before — and that visibility is exactly what the next generation of show-floor talent needs.”

Each video will feature industry professionals, behind-the-scenes footage from show floors, and social media clips. Distribution is planned across digital platforms and social media to reach students, educators, and young professionals. This video series is a part of the Exhibitions Industry Collective’s broader workforce development initiative, which includes a joint job board, presentations to schools and colleges, and exhibiting at career-focused events.

Click here to access the videos.

The Exhibition Services & Contractors Association (ESCA) is committed to advancing the exhibition, meeting, and special event industries. Through education, information exchange, and shared professionalism among members and their customers, ESCA fosters collaboration across all aspects of the exhibition industry. To learn more about ESCA, please visit esca.org or email hello@esca.org.

The Collective is a collaboration among six leading industry associations (ECA, EDPA, ESCA, IAEE, IAVM, and SISO) united in their mission to advocate for, advance, and strengthen the exhibitions and events industry. Learn more at exhibitionsindustryawareness.com.

CNTV is the leader in video production for the exhibitions and events industry. CNTV partners with major associations and event organizers to deliver compelling digital content, live broadcasts, and sponsored video programs that elevate engagement and extend event reach. Learn more at cntvnow.com.