Educating the personal that will be working in your facility, on your show floor and with your customers is a priority that results in a better experience, a safer environment and a stronger industry. A broader based knowledge of how events are orchestrated will help your exhibitors, contractors and suppliers form a more robust understanding of where they fit in the larger picture, and how they could more fluidly move about in that environment. This course is meant to help achieve that understanding. The attendees can be anyone from 20 year veterans who have likely seen it all, to new members of our industry that are soaking it all in.

As Trade Show Professionals, we consider ourselves to be the best, the fastest, the most efficient, but this course does not begin or end with an emphasis on the “nuts and bolts” of your work as a Trade Show Professional. It doesn’t address how you can be more effective with your tools or how to improve your technical skills on the show floor. It does; however, address another skill set that we often forget about.